Keith White
Member Since
2009
As CEO of ParkerWhite, which started in 1997 out of San Diego, Keith developed the company into a premier branding agency.
As the CEO of Parker White, Keith brought over 15 years of brand development, marketing, sales, consumer and business management experience to the agency. Throughout his career, Keith a multi-disciplinary marketing professional, has focused on building powerful consumer and trade brands in the marketplace, successfully launching, growing, and nurturing several well-known consumer brands.
Keith utilizes his experience in disciplined, methodical marketing to effectively position brands and increase the odds of marketplace success in competitive categories.
He has been the lead brand strategist on many well known brands as Star Trac Fitness, Donjoy, Zimmer Medical, Next Proteins, Airwalk, and Westec Security(ADT). His experience spans across multiple industries in both corporate and agency-side executive
Keith is responsible for managing and running Parker White's internal and external communications and business relationships, an intricate part of our marketing strategy process. His insight and experience in salesmanship and business management enables the creative team to view marketing strategy with an integrated approach.
In his spare time Keith White has launched a DataMining Marketing Firm, AtomicMinds,
A Real Estate Investment Firm, Sottaku Doji and a charity for keeping america's youth active, AYFO - American Youth Fitness Organization. All 3 organizations are active and working companies today.
His undergraduate work started at Auburn University in the Sciences and completed his Bachelors Degree at University of California, San Diego in Communications.